Inspired Collaboration     Fearless Innovation     Speed-to-Market Expertise

Introduction

Using Traditional Meetings
to Collaborate
Guarantees Mediocre Results.
Here's Why.

Traditional meetings are an entrenched organizational ritual where the most senior manager schedules the event; runs the meeting (while simultaneously participating in issue discussions); and then assigns follow-up responsibilities.

As the default means to collaborate, this is an obsolete management tool; a dinosaur money pit of time wasted and talent squandered. Understandably, most participants in a traditional meeting claim they would rather be doing something "more productive."

Traditional meetings play a negative role in the fast pace and complexities of digital age management. They are an unnecessary handicap for managers who compete in information driven markets, where innovation and speed-to-market dictate category leadership.

No workflow management tool, so dysfunctional, has eluded the best management practices radar for so long.

Until now.

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